Naper Settlement

Naper Settlement, an outdoor history museum in the heart of Naperville, approached us to refresh their brand as fun, inviting and versatile. Once the brand was established, we worked with their curatorial staff to develop over 50 way-finding and interpretive signs throughout the 12-acre outdoor campus. Brighter colors, definitive icons and silhouettes were all used to help tell the stories of the first settlers. Many more stories are still left to tell, so a capital campaign and case statement were created to help potential donors understand the importance and value of adding to the museum grounds for the enjoyment of future generations.